One thing we’ve learned after 15 years in this web game: Google loves changing their standards and technology. One such change on the horizon is to Google Analytics.
If we built your website, we installed Google Analytics. This tool tells us all about your site’s visitors – how many you have, which pages they are visiting, what led them to your website, and what sort of device or browser they’re using.
Now Google is introducing Google Analytics 4, and the analytics code on your website will no longer work after July of 2023.
If you are a client with our security update contract, we’ll automatically make the switch for you. (Want to learn more about keeping your website secure and updated? Get a free quote.) If you’d like us to set up Google Analytics 4 on your website, please contact us at firstname.lastname@example.org.