Here in Tahoe, we were hit with a doozy of a storm this week. We've had multi-day power outages, feet upon feet upon feet of snow to shovel, and school snow days (my kids have been to school one day in the last two weeks).
With snowmageddon and the knowledge that this weekend is going to be record-setting with visitors from down the hill, the marketing team at Squaw Valley | Alpine Meadows wanted a way to tell the story of January's record-setting snowfall (with 177 inches in the first 12 days of 2017, Squaw is already at 254% of the January average). They also wanted to inform visitors of the best ways to get around while visiting Tahoe this weekend.
Thus, the Squaw team came up with #januBURIED, a landing page packed with statistics, tips for travel and user-generated content. Following are some screen shots from the #januBURIED landing page we created or you can visit squawalpine.com/januburied